14 October is International E-Waste Day - be part of The Great Cable Challenge and join the millions taking one small action to make a big difference.

International E-Waste Day - 14 October 2024

Almost all of us have unwanted, broken cables clogging up our drawers, or have considered binning a flimsy cable when it broke. That’s millions of cables and thousands of kilograms of copper going to waste that could be reused or recycled. 

Enter The Great Cable Challenge! – a UK-wide challenge to recycle 1 million cables in the run up to International E-Waste Day. If 1 million of us all recycled one cable, we could save at least 5,000kg of copper from going to waste.

So bag up your old cables – or any old electrical items – ready to recycle this October. 

Dedicated resources for you

Here’s everything you need to inspire your community or team to get involved in electrical recycling. 

Whether you’re a local authority, retailer, producer, charity or simply a brand wanting to play your part, you'll find the tools to help you get the job done.

Resources available include:

• IEWD Great Cable Challenge schools pack - including assembly presentation, at home activity and teacher briefing notes
• Set up a pop-up collection pack — a step-by-step guide on setting up an electrical collection point with bin stickers
• The Great Cable Challenge comms toolkit — social media assets and newsletter templates to promote your Great Cable Challenge (or general IEWD) activities
• HypnoCat Great Cable Challenge assets — posters, leaflets, email banners and more, available in ready-to-use or editable versions

Find out more and access the assets:

Visit the dedicated website for more information and to access the resources and download the pack.

Find out more about International E-Waste Day 2024 and this year's theme and impact.

 

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